oh! it's elementary, my dear

Just when the cynic in me thought all adverts were aimed at eyeballs with no iota of sensitivity, or honesty, here is a piece that should silence me for some time. It only makes me reiterate that eye-popping visuals go to the background when you are bowled by the concept in the message in question and the honesty to go with it. This applies to any medium.

Being away from T.V for a while now, I reckon this is easily one of THE best ads I have seen in a long long time, quite ironically on the tellytube.



video courtesy: Dow Chemicals, YouTube