Shaad Ali's "Jhoom Barabar Jhoom" and McCann-Erickson's Happydent TVC for Perfetti, I think have taken "in-your-face" publicity and propaganda to new levels...
Unapologetic to say the least...
PS: Vineel Matthew of Footcandles impresses with his work for Reliance Communications; diverse, straight to the point, and effective with no nonsense.
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